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Advertise, organize for a successful sale

Stored under In the News on May 9, 2006 at 2:35 PM
By Dorene Weinstein Gannett News Service

A garage sale can be an effective way to get rid of the clutter in your home and make a little money.

Planning and the right mindset can help pull off a successful sale.

"Have a variety of things geared to people with young children, something to appeal to men and decorating things for the home, kitchen or bath for women," says Liz Thiner of Sioux Falls, S.D., a seasoned garage sale operator.
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Everything is important, including the sale date.

People tend to have more money at the beginning of a month, so have the sale on a non-holiday weekend near a payday, such as the first or the 15th of the month. If you don't have enough stuff, ask friends, neighbors and relatives if they want a neighborhood rummage sale to drum up more business, Thiner says.

"The more stuff, the better the sale," she says.

Then advertise a lot, says Cathy Pedigo, author of "How to Have Big Money Garage Sales." Publicize popular items such as baby gear, toys, furniture and big-ticket merchandise.

Study other sale ads to see how they're worded. If something jumps out at you, use it in yours, says Elizabeth Hagen, a Sioux Falls organizing expert, speaker and someone who has had numerous garage sales. Make your ad larger than others.

Decide on the sale's hours and stick to them. In your ad, discourage early shoppers by saying they'll pay double.

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